IMC Plan
A B2B workshop and conference connecting Taiwan and Vietnam corporations via speech, presentation and award ceremony.
Deliverables
– Creative ideas & concept for IMC plan
– Digital & Social campaign
– Key visual – POSM
– Digital video production
– Event
– PR
BACKGROUND
Taiwan GOV would like to create a chance for B2B firms in Vietnam & Taiwan to explore services in tourism & hospitality
BIG IDEA & STRATEGY
Taiwan – Vietnam collaboration
Open workshop & gala dinner to memorable celebration with elegant theme and festive mood at one of the most luxurious venues in Hanoi
WHAT WE DO
Press Conference and Activation:
With public display, performance, games and activities at Hanoi
PR Spread-out:
https://tuoitrethudo.vn/quang-ba-du-lich-dai-loan-toi-cac-doanh-nghiep-viet-nam-247260.html
https://nhipsongdothi.vn/dai-loan-to-chuc-hoi-thao-xuc-tien-du-lich-nham-phoi-hop-voi-viet-nam-kich-cau-nganh-du-lich-dai-loan-195199.html